In an October 10th Miami Herald article, WEG’s analysis on the economic impacts generated by the Ultra Music Festival in Miami was highlighted. Ultra Music Festival is a three-day electronic music festival that takes place in Miami every March bringing in an estimated 55,000 people a day, 60% of which come from outside the County, to enjoy internationally renowned DJs and performers. According to the article and WEG’s study, “the Ultra Music Festival and its fans pour $40 million directly into the economy every year for everything from equipment rentals to glow sticks” and with “indirect and induced spending included, that number totals $79 million, according to the report from the Washington Economics Group, which also said the three-day event supports 915 jobs. The report says the event’s organizers spend about $11.5 million on operational costs.”
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